BAM Marketing Congress 2019
The BAM Marketing Congress 2019
To create a Meaningful Congress that did not feel conventional but was cosy and inviting, OFCORES recommended complementing the client’s “Era of Humanity” theme by incorporating meaningful concepts in all event aspects. We introduced meaningful networking areas with the use of ambiance lighting, comfy seats and coffee tables. Exhibitor pitching corner headsets allowed close listening and engagement. The main stage was set as a living room to bring the audience into friendly conversations. For meaningful catering we used local partners with ecological practices and provided healthy meals and biodegradable bowls and cutlery. For the award dinner, our new approach used black draping to transform the network area into an evening gala enticing attendees to remain for an elegant walking dinner.
Solutions
- Creation of the overall strategy and action plan
- Creative conceptualistation
- Sponsorship management
- Exhibition management
- Venue management
- Overall logistics
- Multi-layered communication channels strategy
- Social Media management & integration/moderation social media wall
- Visualization of booths
- Direct e-mail campaigns
- Development of the general creative networking area
- Set-up and update event app
- After movie, interviews high-level keynotes included
- Sustainable meal service served on sushi belts
- Facial Recognition check-in
- 3-D virtual tour
- Fit in the right AV solutions adapted to the overall innovative atmosphere
- Integration social media wall
- Digital refrigirators