BAM Marketing Congress 2025
Project
The BAM Marketing Congress 2025 brought together over 1750 marketing professionals for two days of inspiration, innovation, and connection. With 70+ national & international speakers , thought-provoking keynotes, and cutting-edge insights, we explored the trends shaping the future of marketing.
Solutions
BAM - the Belgian Association of Marketing - entrusted OFCORES with the full organisation of the Marketing Congress. From the initial event concept to flawless execution, we managed every aspect of the experience.
Our scope included the creative development of the event format, the design and build of the stages and Marketing Village, keynote speaker management, partner acquisition and coordination, and the delivery of all required technical production. In addition, we developed and executed the complete communication and marketing strategy.
A fully integrated approach, delivered end-to-end by OFCORES.
Results
- Venue selection
- Conference script & timeline management
- Transportation management
- Exhibition conceptualization
- Budget management
- Partner management
- Registration set-up & management
- Printing support
- On-site management (logistics, helpdesk guests, catering, …)
- Post-event management, analytics & financial reporting
- Stand design & production
- Communication strategy
- Multichannel communication campaign
- Owned media management (website, e-mail campaigns & SoMe)
- Online & offline promotion campaign
- Media relations & PR
- Branding support
- Creative event deliverables support
- On-site photo / videographer
- Development of the overall event experience
- Teaser & information campaign before the event
- Network and Q&A opportunities with Conversation Starter app
- Inspiring keynote speakers
- Social shareability
- Decoration, catering and other event concepts adapted
- Real-time audience engagement features
- 3D and virtual exhibitions
- Virtual tours
- Video integration services (video bumpers, interviews, intros/outros, etc. for online events)
- High-end registration platform
- Event app creation