BAM Marketing Congress 2024
Project
The BAM Marketing Congress 2024 brought together over 1,900 marketing professionals for two days of inspiration, innovation, and connection. With 86 industry-leading speakers, thought-provoking keynotes, and cutting-edge insights, we explored the trends shaping the future of marketing. The 43rd edition of the BAM Marketing Congress went down in history as the most attended edition.
From interactive sessions to networking moments, it was an unforgettable experience for everyone involved.
Solutions
The entire organisation of the Marketing Congress was entrusted to us by BAM - the Belgian Association of Marketing. The development of the event concept, the construction of the stages and the Marketing Village, the keynote speaker management, the search and follow-up of the partners, the provision of the necessary technical know-how,...even the entire communication and marketing plan was outsourced to OFCORES.
- Strategy & project management
- Venue management
- Creative conceptualisation
- Speakers management
- Sponsorship management
- Online registration
- Overall logistics
- Communication strategy
- Multichannel communication campaign
- Owned media management (website, e-mail campaigns & SoMe)
- Online & offline promotion campaign
- Media relations & PR
- Development of the overall event experience
- Teaser & information campaign before the event
- Network and Q&A opportunities with Conversation Starter app
- Inspiring keynote speakers
- Social shareability
- Decoration, catering and other event concepts adapted to the Congress theme of "Re-think"
- Networking platform
- 3D virtual tour
- High-tech AV solutions
- Re-think token & NFT solutions
Results
